Let me tell you what I dont know first .
I dont know how to code. I hate that !
I know what social media technologies can do . I also know what are the tools needed to give you great social media campaigns.
For example : I don’t know how to add the Digg code to my word press blog so that i can get that “digg it” tab by editing HTML.But then I know a lot more about how to use digg to get publicity to content up and running.I don’t know how to create a widget . Google calls them gadgets. But i do know what widgets a brand would need.
You get the picture , dont you ?
I basically focus on how to build relationships between brands and users and then connect users with other users. consumers and customers .
Please remember : your customer is not necessarily your consumer. figure out how . If not , then ask me here . or get in touch. we can collaborate on the thought.
What i would basically do is find out how to build relationships and use the right tools to execute it .
So, if you are brand manager or a marketeer or webmaster, think about what you are doing. are you building relationships or widget applications.
Nothing wrong about building widgets and applications. It is important . But then figure out where you stand before you get into social media.
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