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Work Less, Earn more : be happy and content: becme entrepreneur

29 Nov

start business,work less , earn enough, be happy http://ping.fm/O5STX

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Linkedin Hires India’s first Employee

16 Nov

Good News. Linkedin hires country manager for India http://ping.fm/Uh5as

what i know about social media

1 May

Let me tell you what I dont know first .

I dont know how to code. I hate that !

I know what social media technologies can do . I also  know what are the tools needed to give you great social media campaigns.

For example : I don’t know how to add the Digg code to my word press blog so that i can get that “digg it” tab by editing HTML.But then I know a lot more about how to use digg to get publicity to  content up and running.I don’t know how to create a widget . Google calls them gadgets. But i do know what widgets a brand would need.

You get the picture , dont you ?

I basically focus on how to build relationships between brands and users and then connect users with other users. consumers and customers .

Please remember : your customer is not necessarily your consumer. figure out how . If not , then ask me here . or get in touch. we can collaborate on the thought.

What i would basically do is find out how to build relationships and use the right tools to execute it .

So, if you are brand manager or a marketeer or webmaster, think about what you are doing. are you building relationships or widget applications.

Nothing wrong about building widgets and applications. It is important . But then figure out where you stand before you get into social media.

Radically changing my blog

1 May

This blog is almost getting  to 9000 hits .

That is 9000 hits in 5 months. I am being approx here. But still the number is big considering the fact that i dont blog great . My grammar is always wrong ( those who know me will know that i hate typing and love writing) and the sentence flow will always go for a toss.

This ought to change.

From now I am going radically change the way I  blog .

Also, I will only blog about econmics , social media and e business, public relations and word of mouth marketing.

I will also share my thoughts on japanese culture, language , literature and anime . I love anything and everything to do with Japan.

But then I may break the rules once in a while.

Thanks to everyone who dropped by to read my blog posts. I know you dint take away much but i am going to do my best to give you knowl-takeaways when you read my blogs from now.

aaah! clarity finally.. In my journey

15 Apr

You know .. I just figured how i am gonna drive business in my company. Havent even informed Ryan yet. You know .. Ryan , Business Head for BODYFUELZ – my boss.. So he had asked me this question the other day – Vikas , how are you gonna drive business in this company ?

Been mashing up my thoughts for a quiet a while now . Actually a month . Close to a month …

Well , when i did figure out I kinda had this englightment inside me . Like this – “Boom! thats It ! This is what i want to do . this is what i should be doing. this what i am good at . Or i could be good at but not yet there.”

So ahem .. here is what  I would be doing with my future . At least the discipline I gonna dedicate my career.

I will put it in points just in case i read this blog couple of months from now when i need direction.

– Economics + Digital Media : I am trained economist. Rather : trained to understand economics. So no matter what others think ,  I tell ya folks,  Economics is so KOOOOl! Seriously it is .. It makes you compare and understand and figure out how a consumer spends or how he/she is likely to spend, with the money earned. It is fasicnating. It is human drama and it is has all the ingredients to make it a pot-boiler.

Now if I marry economics to digital media , you have a Blue Market Career. Fancy words, fancy titles .. you know the drill!

–  Social Media Communitions : You have heard of social media marketing but this is new. Social Media Communications is the package of social media technologies , corp comm and public relations. I haven tried it yet but something tells me ( it is the guts i say , MIND IT!) that this concept is gonna rock.

–  E Business : Get the word right . It is not e- commerce. It is E- Business. Watch this space to know more on what is the difference between the two.

– Connected Marketing : Word of Mouth, Viral  and Network hubs. String them together and you have a great campaign. Figure out a way to convert that to sales. Man, you will rock the boat!  You know,  I actually wanna rock my life, my relationships and my company once in a while .. Shake out the toxins and bring in fresh air. It will do good.

Word of Mouth : This is repetative. But I love this concept so much  that it needs to be revisted in my list.  If i can crowd source, buzz market, social network, tech process, thought lead, create hubs and start a wom plague then connect with a sale. I get done more with less.

heads up : Digital Branding is here to stay . What it lacks is a  Jermiah kind of a guy who will walk the talk and talk the walk. I mean , who is will  talk about it ( become a thought leader… ) and walk the talk ( …and show how it is done) . I am gonna be that guy or die trying . I am no technologist . I dont code. I observe  ( i am a buddhist by practise you see..) and i will be the “watcher” and then make my move from behind the scenes .

What will happen in future with these ideas ? Dont know.  Dont care.. but this is me now ..

Crowdsourcing – A disappointment

12 Apr

Oops! Its been a long time since i lasted posted an entry here. Busy with work, getting back home late and being tired and my laptop got screwed up cos of my networking guy.

Anyway, just completed the book Crowdsourcing by Jeff Howe, which was a big disappoitment. I thought it would be a worthy successor to Wikinomics or maybe even a good book on understanding the new media and social networks.

Sadly that was not the case. while the scope of the book was huge and examples/case studies great, the book has too much of unnecessary explanation on stuff unrelated to wom, buzz and social media.

I am giving the book a 1 out of 5 stars .

I am now reading :

Direct from Dell

Killer Differentiators: 13 strategies to grow your brand

Connected Marketing,

and a book on Ecommerce

I plan to read :

The Wisdom of the Crowds

Anatomy of Buzz : Revisited

and, Gurillea PR 2.0

Yesterday I got my hands on :

What I talk about when i talk about running by Haruki Murakami . He is one of my most fav authors .. cant wait to start reading the book … 🙂

Will be back with a proper post soon..