Posts Tagged ‘innovation’

Insipring article on rural bpo in india

yesterday’s editorial by Rasheeda Bhagat – Where money has new meaning , which appeared in Business Line has become one of most inspiring and important article in my life.  it practically changed the way i treat a BPO/Call Centre employee and more importantly it once again showcased  the power rural Indians have in shapping our [...]

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Currently Reading….

Fiction :
The Hard boiled wonderland and End of the Earth by Haruki Murakami
My Name is Red by Orhan Pamuk
Non -Fiction :
Blue Ocean Strategy – W.Chan Kim and renee Mauborgne ( all about creating new uncontested markets )
Magazines :
Massacre of Innocents – Front Line
Harvard Business Review – March 2002 issue
Outlook Business ( Current Issue [...]

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The top 12 books on Innovation and Design by Business Week

Here it is … Finally , we have the list of top 12 books on Innovation and Design for 2008 .
Business Week has a great list here, but has missed out on 2-3 books which could have made it to the list.
Read it here Best Innovation & Design Books of 2008
I have read three of [...]

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How the Rs 10 soup selling gal gets its right and Satyam doesn’t on customer service

The race to MBA degree is mind boggling. In India especially, it is craze sometimes rivaled only to cricket. You can see it for yourself the hordes of mba wanna- be’s and the media coverage peak during the Nov-Jan season every year. What a spectacle to watch . Almost every magazine worth its salt come [...]

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About time we looked at Rural India !

My uncle wanted to know if I was preparing for IIM exams ( notice that he dint ask me Cat or Xat but IIM) i dint have much to answer him except that , ” No, I am not interested in IIM’s or XLRI’s or any of the so called top colleges” … he gave [...]

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Innovation is the key to social media marketing not random banner ads

The article Advertisers face Hurdles on Social Networking Sites in The New York Times is once again bringing to light on the fact that putting up banner ads and fan page in social networking sites need not be entirely successful. Being a social media evangelist myself, i echo same point here as well.
Putting up in-expensive [...]

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