Dell Inc is one of the top companies who have used social media and corporate blogging as an effective PR tool for marketing and driving sales.
Here is an article on how Dell does it from PR communication blog
Dell Drives The Social Media CRM Market
I think Dell has one of the best website in [...]
Archive for December 19th, 2008
19 Dec
How Dell uses social media as PR tool
19 Dec
The top 12 books on Innovation and Design by Business Week
Here it is … Finally , we have the list of top 12 books on Innovation and Design for 2008 .
Business Week has a great list here, but has missed out on 2-3 books which could have made it to the list.
Read it here Best Innovation & Design Books of 2008
I have read three of [...]
19 Dec
How the Rs 10 soup selling gal gets its right and Satyam doesn’t on customer service
The race to MBA degree is mind boggling. In India especially, it is craze sometimes rivaled only to cricket. You can see it for yourself the hordes of mba wanna- be’s and the media coverage peak during the Nov-Jan season every year. What a spectacle to watch . Almost every magazine worth its salt come [...]
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